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What is the difference between Average Demand and Peak Demand?
What is the difference between Average Demand and Peak Demand?

Definitions of Average vs Peak Demand in DEMAND360 Enterprise

Product Education avatar
Written by Product Education
Updated over a year ago

You can view both the average and peak demand for titles for any time period and market in DEMAND360 Enterprise.

Average demand reflects the demand the title generated on average over the specified time period in the specified market, relative to the average title.

For example, the Demand Distribution chart below reflects that on average, over the last 30 days in the US, Loki was 37.48x more in-demand then the average title.

Peak demand reflects the highest demand the title achieved in a given day during the specified time period in the specified market, relative to the average title.

For example, the Demand Distribution chart below reflects that the highest demand Loki achieved on a given day over the last 30 days in the US was 44.6x the average title.

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