Demand can be easily used to rank titles from either your or competitor portfolios in order to prioritize acquisition decisions. For instance, we could find out the Demand for Netflix’s and Amazon’s titles in the UK at any point in time.

From this ranking of titles available on Netflix, 3 company’s titles appear in the top 25. Titles from competing studios could then be compared to this performance to determine which shows to acquire.

Did this answer your question?