The Demand Share chart visualizes the share of demand and how it is changing over time for TV shows, platforms and portfolios.
How to read this chart
The demand share chart illustrates how the content landscape is changing over time for TV shows, platforms and portfolios. By selecting a suitable aggregation period such as daily, weekly or monthly, this chart is helpful for understanding how audiences are trading off their preferences between TV series, platforms or portfolios (e.g. genres). For example, the demand share chart can be used to understand whether a platform’s originals are successfully capturing audience demand share from competitor platforms.
How to use this information
Truly understand content landscape changes with share-of-market demand analysis.
View demand share over time to see which titles are driving demand for original platforms and networks.
Benchmark a platforms’ share of demand for both original and licensed content.