About global demand data

This section answers "What is demand?" and how it's measured.

Rebekah Parrot avatar M
28 articles in this collection
Written by Rebekah Parrot and Mike Broster
Content Demand Measurement

What are OTT Demand Shares By Series Type?

Learn about the analysis powering OTT Demand Share By Series Type charts
M
Written by Mike Broster
Updated over a week ago

What are OTT Demand Shares?

Learn about the analysis powering OTT Demand Share charts
M
Written by Mike Broster
Updated over a week ago

What are Corporate Demand Shares?

Learn about the analysis powering Corporate Demand Share charts
M
Written by Mike Broster
Updated over a week ago

What are Originals Demand Shares?

Learn about the analysis powering Originals Demand Shares charts
M
Written by Mike Broster
Updated this week

Technical guide to demand measurement

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Overview of Demand Shares

Learn about the different types of Demand Shares released by Parrot Analytics
M
Written by Mike Broster
Updated over a week ago

Our title on-boarding and validation process

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

What are the minimum data requirements for a TV show to be available on the system?

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

How do you select which content you track?

Understanding the Content Discovery Engine
Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Is historic demand data always available?

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Is demand for an English-language TV show, expressed in a local language, still being captured?

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Manual local title on-boarding

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Does Parrot Analytics track cross-device content demand?

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Social media data collection

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Audience Sentiment and Mood Analysis

Learn how Parrot Analytics uncovers overall audience feelings and specific moods about TV content
Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago

Title prioritization of local and international TV content

Rebekah Parrot avatar
Written by Rebekah Parrot
Updated over a week ago